4 Effective Ways to Contain Reputation Damage During a Recall
Product recalls are necessary reactions in the case of an emergency such as a public health concern or the risks of facing legal charges from consumers. It is vital for businesses to set up a robust recall strategy before disaster strikes to ensure that every step is quick [...]
How to Manage Social Media During a Recall
Social media is a valuable customer contact medium. There are over 3.8 billion people using social media, and it’s useful for sending out notifications, answering customer questions, and more. An experienced social media team can even help your company manage a recall, something outlined by the United States Consumer Product [...]
What Should You Look for When Researching Recall Management Software?
A product recall is a complicated process – not only are you working on tracking and fixing the problem throughout your supply chain, but you also need to coordinate communications with the media, government, public, and more. It quickly overwhelms a company that is not prepared for it, [...]
Top 10 Factors That Determine Media Coverage of a Recall
They say all press is good press, but that doesn’t always appear true. Brands like Chipotle, Samsung, and Volkswagen all made nefarious headlines in the late 2010s for faulty products, and these PR disasters cost upwards of $33 billion in financial losses for each company. When performing a [...]
How to Conduct a Mock Recall for Cosmetics
Cosmetics recalls are an unfortunate reality that can negatively impact any business. The U.S. Food and Drug Administration is in charge of enforcing and monitoring recalls. There may have been a temporary lull in recall activity during the COVID-19 lockdowns, but it’s soon going to become the way [...]
How to Conduct a Food & Beverage Mock Recall
How to Conduct a Food & Beverage Mock Recall A food mock recall is a necessary process for any business in the food and beverage space to understand. Both the Food and Drug Administration (FDA) and Centers for Disease Control (CDC) are heavily focused on COVID-19 and other viral infections being spread [...]